The Last Mile

Why Bad Training Can Break a Good Organization Centuries of sales training and billions of dollars of research have failed to answer one crucial question in sales: why do our attempts at getting our team to consistently engage prospects and customers with a great message ultimately fail? Marketing creates a great message and shares it…

Flip Sales Training and Convert 13% More Leads

In the same way that our traditional education system often prevents students from reaching their full potential, I believe standard sales training also hinders the growth of your reps. It leaves them unable to learn and adapt, and ultimately holds them back from hitting their number. The problem is that reps—like students—do the bulk of trial and error…