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CommercialTribe Enrolls in EU-U.S. Privacy Shield; Among First Companies Committing to Framework

Market Wired CommercialTribe is proud to announce its enrollment in the EU-U.S. Privacy Shield program, as one of the first companies to self-certify under the new framework. Privacy Shield offers a new method for collaboration between CommercialTribe and its clients doing business in the European Union (EU). Privacy Shield participation requires strong protections for the…

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3 Key Things I Took Away from SiriusDecisions Summit 2016

Last week –– along with 3000 other marketing and sales professionals –– I descended upon the Gaylord Opryland Hotel in Nashville, Tennessee for the 11th annual SiriusDecisions Summit. In addition to making incredible connections with key customers, having insightful conversations with SiriusDecisions Analysts, and networking with sales and marketing leaders at the Summit, I was…

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Does Your Sales Cycle Include a Demo?

Product demonstrations are common to almost every sales cycle, a chance for reps to show off the platform or solution and push the conversation forward. Yet, they tend to be either heavily scripted previews, at best, or a waste of a prospect’s time, at worst. Why aren’t reps practicing this crucial phase of the buyer…